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Helping Women Clients Protect What Matters Most

March is Women's History Month, and Monday, March 8th is International Women's Day. There's never been a better time to send a powerful message to female clients about the importance of protecting their loved ones with life insurance.

Women's roles in the family, home, and workplace are continually evolving. So is their need for life insurance.

  • 43% of US women don't have life insurance at all. (1)
  • 47% of women with life insurance do not have enough coverage. (2)
  • The average cost to replace all the roles a mom takes on is $162,581 per year. (3)

Need more proof of why women need life insurance? Check out this article courtesy of Life Happens. Use these details to encourage women clients and prospects to look at affordable coverage options for the whole family.

In honor of International Women's Day, we are also celebrating the female employees of AIP Marketing Alliance. Check out our video of gratitude and appreciation!

Looking for materials to help promote life insurance to your women clients this month? We have flyers, social media graphics, email templates, and more. Call the AIP Marketing Alliance Business Development team at (800) 783-5206 Press #2 or email to request access.

(1),(2) Statistics from Insurance Information Institute.
(3) Statistic from

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2041 E. Square Lake Road, Suite 100, Troy, Michigan 48085-3897

About Us

For more than 40 years, AIP Marketing Alliance (AIPMA) serves as a premier life insurance and annuity distribution partner to provide full-service support to independent wholesalers, brokerages and agents from our Troy, Michigan office. Copyright 2023