Medicare Supplements

When someone turns 65, Medicare comes into play for their health insurance needs. A seemingly easier decision becomes complex based on the number of plans, the coverage and location of the client. AIP Marketing Alliance has built a Medicare Supplement sales program for agents to sell these products direct to consumers.

Medicare Supplements

When someone turns 65, Medicare comes into play for their health insurance needs. A seemingly easier decision becomes complex based on the number of plans, the coverage and location of the client. AIP Marketing Alliance has built a Medicare Supplement sales program for agents to sell these products direct to consumers.

Medicare Supplement Trends

More than 10,000 Americans turn age 65 every day creating an estimated three million households that are potential clients for Medicare supplement plans.

With deductibles and co-insurance, Medicare pays about 20% of the cost of an individual’s cost of healthcare. Maybe that is why only one person in 10 relies on Medicare alone for health coverage.

Do you have clients age 65+ who need competitive secondary coverage in a Medicare supplement plan, Medicare Advantage, or Prescription Drug Plan (PDP)? If so, who are they using to provide these plans? AIPMA has the resources to help consumers navigate the Medicare process, which included Integrity Marketing Group launching MedicareCENTER to support agents selling Medicare plans.

Sales Programs

How can you add the Medicare Supplement plans to your insurance products? AIP Marketing Alliance gives you a couple of different options based on your sales strategy.

  • Senior Health Shop: This consumer-facing website can answer questions, generate competitive rate quotes, and help consumers through the Medicare process. Senior Health Shop is limited to the sale of Medicare-related products.
  • MedicareCENTER: Through Integrity Marketing Group, AIP Marketing Alliance wholesalers and agents can gain access to this Medicare platform built to make client engagement, tracking, quoting, enrollment and follow-up simple and seamless. This platform is compliant with the new CMS Medicare marketing rules including TPMO disclaimer and ability to record phone calls directly in the MedicareCENTER CRM system. You can learn more here to see how MedicareCENTER can help your Medicare Annual Election Period sales much easier!

Each client’s situation is different. AIPMA also provides an experienced Medicare supplement team to discuss plan differences, answer questions, and generate competitive quotes for consumers nationwide through Senior Health Shop. Contact Chris Howe at (833) 278-0330 or chrish@aipma.com for more information.


AIPMA Resources

  • Agent Website/Portal: MedicareCENTER becomes your full-service, compliant portal to sell Medicare supplements. This agent-friendly portal contains a CRM platform, quoting tools, and enrollment resources to sell and track your clients in one place. Integrity Marketing Group also is adding features to comply with the Centers for Medicare and Medicaid (CMS) Services' 2022 Marketing Rules and Guidelines for Medicare Advantage and Prescription Drug Plans (PDP). MedicareCENTER has all of your contracted Medicare carriers to one place with scope of appointments, quoting, Rx drug lists, e-applications and more. One username, one password, one goal — keeps it simple.
  • Consumer Website/Portal: Senior Health Shop is a consumer-facing website designed to educate consumers on health insurance solutions for seniors. Within a few minutes, our team can provide seniors age 65+ with potential Medicare Advantage or Medigap plans for their healthcare insurance needs.
  • Lead Programs: Through Integrity Marketing Group, you also can gain access to LeadCENTER, which provides real-time Medicare leads for your agents. AIP Marketing Alliance launched LeadCENTER, which also works with MedicareCENTER to download leads directly into Integrity's CRM system.

We do not offer every plan available in your area. Any information we provide is limited to those plans we do offer in your area. Please contact Medicare.gov or 1-800-MEDICARE to get information on all of your options.


Facts/Trends About Medicare Supplements

Are You Looking for a Specific Medicare Supplement Carrier?

AIP Marketing Alliance is contracted with more than 60 insurance carriers (and growing!) so we can help you and your downline agents find a Medicare supplement carrier. Our Case Management team can help guide you through the electronic contracting process.

Contact us at chrish@aipma.com or give us a call (833) 278-0330

Is Your Agency Selling Medicare Supplement Products?

Why not? By adding a new product line, your agents can see how cross-selling to current clients also can attract prospects. AIPMA will work with you and your agents to get them contracted to sell Medicare Supplements. Simply click the button to the right to contact Senior Health Shop.

Contact Us

800.783.5206

2041 E. Square Lake Road, Suite 100, Troy, Michigan 48085-3897

About Us

For more than 40 years, AIP Marketing Alliance (AIPMA) serves as a premier life insurance and annuity distribution partner to provide full-service support to independent wholesalers, brokerages and agents from our Troy, Michigan office. Copyright 2022