Sales Programs

How can you add the Medicare Supplement plans to your insurance products?

• MedicareCENTER: Through Integrity Marketing Group, AIP Marketing Alliance wholesalers and agents can gain access to this Medicare platform built to make client engagement, tracking, quoting, enrollment and follow-up simple and seamless. This platform is compliant with the new CMS Medicare marketing rules including TPMO disclaimer and ability to record phone calls directly in the MedicareCENTER CRM system. You can learn more here to see how MedicareCENTER can help your Medicare Annual Election Period sales much easier!

Contact Chris Howe at (833) 278-0330 or chrish@aipma.com for more information.

AIPMA Resources

• Agent Website/Portal: MedicareCENTER becomes your full-service, compliant portal to sell Medicare supplements. This agent-friendly portal contains a CRM platform, quoting tools, and enrollment resources to sell and track your clients in one place. Integrity Marketing Group also is adding features to comply with the Centers for Medicare and Medicaid (CMS) Services' 2022 Marketing Rules and Guidelines for Medicare Advantage and Prescription Drug Plans (PDP). MedicareCENTER has all of your contracted Medicare carriers to one place with scope of appointments, quoting, Rx drug lists, e-applications and more. One username, one password, one goal — keeps it simple.
• Lead Programs: Through Integrity Marketing Group, you also can gain access to LeadCENTER, which provides real-time Medicare leads for your agents. AIP Marketing Alliance launched LeadCENTER, which also works with MedicareCENTER to download leads directly into Integrity's CRM system.

Facts/Trends About Medicare Supplements

• Among fee-for-service (FFS) Medicare enrollees without additional insurance coverage (such as Medicaid, employer-provided insurance, etc.), 53% had Medicare Supplement coverage in 2020. (AHIP, The State of Medicare Supplement Coverage: Trends in Enrollment and Demographics, March 2022)
• Between December 2017 and December 2020, the share of Medicare FFS beneficiaries who purchase Medicare Supplement coverage increased from 35% to 39%. (AHIP, The State of Medicare Supplement Coverage: Trends in Enrollment and Demographics, March 2022)
• Medicare enrollees with Medicare Supplement coverage were three times less likely to have problems paying medical bills compared to enrollees without Medicare Supplement policies. Only 4% of enrollees with Medicare Supplement coverage reported having difficulty paying medical bills in the last 12 months, compared to 12% of FFS Medicare enrollees without Medicare Supplement coverage. (AHIP, The State of Medicare Supplement Coverage: Trends in Enrollment and Demographics, March 2022)