Throughout July, AIP Marketing Alliance is launching the “Don’t Miss the Boat” series. Our team doesn’t want independent wholesalers and agents to miss out on the opportunity to grow their business, retain their valued agents, and access the carriers, products, and resources that could lead to much success. We are here to help you #STRIVEin25!

When you start shopping for a boat, you take into consideration a lot of different factors before committing to that purchase. Some of the factors can include size of the boat, durability over time, amenities, speed, and even its ability to handle a large number of people comfortably.

Some factors are more important than others and some buyers are nervous about putting a foot in the water, so to speak, when making a change to a newer boat without having the experience of giving it a test run before making a commitment.

AIP Marketing Alliance understands the trepidation of switching distribution partners as sometimes doing business with the same IMO/FMO for many years is a tough tradition to make a break from. In that same breath, you also don’t want to keep paying for a boat with multiple leaks such as poor customer service, lack of on-time commission payments, “old school” sales philosophy, outdated and expensive lead programs, or even less than reliable technology or resources.

Our team wants to prove how AIPMA can become your vessel for success by providing the support, technology, resources, and reliability you and your independent agents need to grow your business today and for many years to come. For more than 40 years, AIPMA has carved a niche for supporting nationwide independent agencies, wholesalers, and agents by delivering on our motto of “Your Growth is Our Commitment.”

How do we stick to that philosophy? Honestly, the difference is personal. It starts at the top with President Rick Kisser and Chief Financial Officer Kym Kisser as we treat our downline agents like family. All of our team members answer your phone calls, respond efficiently to your emails, and are focused on being there when you need us.

In our previous Don’t Miss the Boat blog, AIPMA shared a lot of information about what our team and resources can do to support your agency and business strategy. As a reminder, our Integrity strategic partnership and experience combine to offer large scale technology, lead programs, and sales/marketing tools with a personalized customer service philosophy.

We don’t tell our downline agencies, wholesalers, and agents how to run their business. That’s not our role in our relationship. AIPMA is more than just a life preserver. Our staff has built our distribution services into a competitive, flexible model that provides a la carte resources, carriers, and products to support you and our downline.

That being said, we don’t want you to just jump into the water with both feet and start doing business with AIPMA. Moving too quickly could rock the boat with your downline agents.

Instead, let’s talk about your agency, your downline, and your strategy.

• Do you need behind the scenes support (no direct contact with your agents) including more carrier relationships, a private labeled agent portal with sales and contracting tools, and prequalified lead systems?
• Do you need complete back office support (direct contact with agents) where our Case Management team assists with contracting and new business and our Business Development staff helps with illustrations and carrier/product options?
• Do you want our marketing team to assist with email marketing and social media content including compliant posts and videos?

Just like buying that dream boat, you have control over what you want in terms of services and resources that AIPMA provides to you and your downline agents. Our team will diligently follow your instructions, align our mother ship with your needs, and show you how AIPMA could make the difference in growing your business.

AIP Marketing Alliance recommends checking out our website, aipma.com, and take a moment to review our pages on Getting Started, Why Agents and Agencies Stay, and Agency Styles. As requested, our team also can share a couple of current members where you can ask questions about who we are and what we do. You also can check us out on LinkedIn, Facebook, and YouTube.

By the way, the people you see smiling in those photos are the REAL people you will talk to whenever you call or email our team – and they want to help you STRIVE in ’25 and beyond. We don’t use AI for our photos as AIPMA wants to keep it real for you and your downline.

Don’t miss the boat this summer. For more than 40 years, AIP Marketing Alliance has supported independent wholesalers and agents nationwide as their desired annuity and life insurance distributor. Looking to jump on board to set your agents up for success for the second half of 2025? Let’s have a conversation about how you can still STRIVE in ’25! Contact Chris Howe, Vice President of Business Development, at (248) 312-2602 or [email protected].

For more than 40 years, AIP Marketing Alliance (AIPMA), an Integrity Company, serves as a premier life insurance and annuity distribution partner to provide full-service support to independent wholesalers, brokerages and agents from our Troy, Michigan office. NOT AFFILIATED WITH OR ENDORSED BY THE GOVERNMENT OR THE MEDICARE PROGRAM.

AIP Marketing Alliance is committed to STRIVE in ’25 as we support our independent insurance wholesalers and agents. Visit our blog on aipma.com to stay informed on these upcoming launches and learn why wholesalers nationwide choose AIPMA as their distributor for selling life insurance, annuities, long-term care insurance, final expense, and much more. Ask about our lead services, myAIP CRM platform with customizable recruiter portal, and online tools/resources designed to grow your business. The difference is personal.

AIP Marketing Alliance, an Integrity Company, has developed this electronic communication for informational and educational use only. Be advised, AIP Marketing Alliance, Inc. does not provide legal advice, tax advice, or guidance on issues involving securities laws, insurance laws nor securities or insurance regulations. This material should not be relied on as providing any such advice or guidance to either agents or retail consumers. Within this communication, AIPMA shares links for usage as information only. This content should not be interpreted as solicitation to purchase life insurance, annuities, or other products or as advice designed to meet your clients’ specific needs. Content involving fiduciary, tax, or legal advice should be directed to your legal, tax, and financial professionals for specific advice or product recommendations. AIPMA will not accept any legal liability resulting from any use of 3rd party material(s).