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Integrity Health Plan for Independent Agents Is Now Available through AIPMA

Integrity is proud to offer the Integrity Health Plan – the first plan in the industry designed for independent agents and their families with access to high-quality health insurance. Now you can have group-style access with 1099 freedom!

The Integrity Health Plan is the first health plan created specifically for agents, advisors, and their families. Built by agents, for agents, it lets you keep what matters most—your independence—while becoming part of something bigger. By harnessing the power, scale, and strength of Integrity, we’re delivering exclusive benefits that are simpler, smarter, and designed around the way you work.

As a strategic partner of Integrity, AIP Marketing Alliance is able to offer this health insurance program to our downline independent wholesalers, agencies, agents, and financial professionals. To quote these products, agents associated with AIPMA only need to register to use the IntegrityCONNECT all-in-one platform – where they also can gain access to multiple life insurance and Medicare quoting tools, a customizable consumer-facing website, discounted E&O insurance, agent benefits at national retailers, and much more.

For many independent agents, health insurance remains out of reach. Being part of Integrity changes that. The Integrity Health Plan gives you group-style access to coverage – not as an employee, but as part of something bigger. This combination doesn’t exist anywhere else in the industry.

The Integrity Health Plan reflects the very best of what Integrity does by leveraging our scale, innovation and community to create meaningful, real world benefits for independent agents. This plan delivers:

  • Preventive services covered at 100%
  • Nationwide provider network with open access
  • No coinsurance – pays 100% of eligible expenses after deductible
  • Coverage for hospitalizations, surgeries, emergencies and more
  • HSA-eligible options with $2,500 and $5,000 deductibles
  • Out-of-pocket maximum equals the deductible
  • Concierge claims and care navigation support

Most importantly, it provides peace of mind – something every agent and their family deserves. The Integrity Health Plan is available now within IntegrityCONNECT® by visiting the MyBenefits tab, or at Integrity.com/HealthPlan.

If you have any questions about the Integrity Health Plan, you also can download this Agent & Advisor FAQ sheet, which provides some more detailed information and answers some common questions agents may have about the Integrity Health Plan. You also are welcome to contact Integrity directly at (877) 958-2109.

Note: The Integrity Health Plan is available to Integrity agents and advisors and their families who operate as self-employed individuals and have their own Federal Employer Identification Number (FEIN). To participate in the Integrity Health Plan, a FEIN is needed. Luckily, getting your FEIN is quick and easy. As an independent agent, you can apply online through the IRS in just minutes. Submit a few pieces of basic information, and you’ll receive your FEIN right away. For assistance setting up your FEIN, call (800) 399-0174 or to verify a forgotten FEIN, call (855) 214-7520.


We are #TheRightMIXin26 for independent insurance wholesalers and agents. For more than 40 years, AIP Marketing Alliance (AIPMA), an Integrity Company, serves as a premier life insurance and annuity distribution partner to provide full-service support to independent wholesalers, brokerages and agents from our Troy, Michigan office. NOT AFFILIATED WITH OR ENDORSED BY THE GOVERNMENT OR THE MEDICARE PROGRAM.

AIP Marketing Alliance is committed to supporting our independent insurance wholesalers and agents. Visit our blog on aipma.com to stay informed on these upcoming launches and learn why wholesalers nationwide choose AIPMA as their distributor for selling life insurance, annuities, long-term care insurance, final expense, and much more. Ask about lead programs, access to IntegrityCONNECT’s technology, myAIP CRM platform with customizable recruiter portal, and online tools/resources designed to grow your business. The difference is personal.

AIP Marketing Alliance, an Integrity Company, has developed this electronic communication for informational and educational use only. Be advised, AIP Marketing Alliance, Inc., does not provide legal advice, tax advice, or guidance on issues involving securities laws, insurance laws nor securities or insurance regulations. This material should not be relied on as providing any such advice or guidance to either agents or retail consumers. Within this communication, AIPMA shares links for usage as information only. This content should not be interpreted as solicitation to purchase life insurance, annuities, or other products or as advice designed to meet your clients’ specific needs. Content involving fiduciary, tax, or legal advice should be directed to your legal, tax, and financial professionals for specific advice or product recommendations. AIPMA will not accept any legal liability resulting from any use of 3rd party material(s).

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2041 E. Square Lake Road, Suite 100, Troy, Michigan 48085-3897

About Us

For more than 40 years, AIP Marketing Alliance (AIPMA), an Integrity Company, serves as a premier life insurance and annuity distribution partner to provide full-service support to independent wholesalers, brokerages and agents from our Troy, Michigan office. NOT AFFILIATED WITH OR ENDORSED BY THE GOVERNMENT OR THE MEDICARE PROGRAM. Copyright 2025